Simplixflow
All Case Studies/Automation/Luxe MedSpa & Laser Clinic
AutomationDental & Med Spas7 days setup & send

Dormant Patient Reactivation Engine

AI-personalized SMS sequences turning inactive patient lists into $64,000 in bookings

$64,200
Generated Revenue

Directly attributed sales within 21 days of launch

28.4%
Response Rate

Over 680 past patients engaged in two-way SMS dialogue

$0.00
Ad Spend

100% organic revenue generated from existing patient list

Dormant Patient Reactivation Engine architecture and dashboard
Executive Summary

The Client & Context

Luxe MedSpa had over 2,400 past clients who hadn't visited in 6+ months. Instead of buying more ads, we orchestrated an intelligent reactivation campaign with tailored VIP credit offers.

The Challenge

Where The System Was Leaking Revenue

The client was spending $4,500/mo on Instagram ads while sitting on a goldmine of previous patients who already knew and trusted their medical aesthetic staff.

The Engineering

How Simplixflow Solved It

We built a segmented database query categorizing patients by treatment history, deployed non-salesy two-way SMS conversational triggers, and automated the booking workflow without human intervention.

Architecture & Flow Touchpoints:

  • CRM database segmentation filtering clients inactive for 180+ days
  • Two-way conversational AI assistant answering treatment and scheduling queries
  • Time-sensitive voucher reservation system with automatic calendar checkout
  • Instant notification dispatch to front desk when a patient asks for a phone call

"This single reactivation campaign generated more revenue in three weeks than an entire quarter of paid social media ads. Unbelievable ROI."

SWR
Samantha Ward, RN
Clinical Director, Luxe MedSpa

Project Snapshot

ClientLuxe MedSpa & Laser Clinic
Turnaround7 days setup & send
Key Result$64k revenue

Ecosystem Stack

GHL Smart ListsConversational SMS AIStripe Deposit IntegrationTwilio

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