Local SEO & Map Pack Domination
Google Business Profile optimization driving a 3x increase in qualified local phone calls
Organic phone call volume tripled in 90 days
Achieved top-3 ranking across 8 core service cities
Maintained lead volume while cutting paid ad budget
The Client & Context
Apex Roofing was ranked on page 3 of local Google search results for commercial roof repair. We executed an aggressive local SEO campaign including citation cleans, geotagged proof assets, and automated review acceleration.
Where The System Was Leaking Revenue
Competitors with hundreds of reviews dominated the Google 3-Pack in their primary metropolitan service area. Apex was spending over $12,000/mo on pay-per-click ads with razor-thin margins.
How Simplixflow Solved It
We rebuilt the Google Business Profile, established 85+ localized niche citations, implemented structured schema data across local landing pages, and launched automated SMS review campaigns right after job completion.
Architecture & Flow Touchpoints:
- Local schema markup (LocalBusiness, GeoCoordinates, ServiceArea)
- Automated post-inspection review trigger via SMS and email
- Dynamic localized landing pages optimized for 12 suburban submarkets
- Rank-tracking integration tracking 45 commercial keywords weekly
"From website to paid ads to CRM, everything finally talks to each other. Cost-per-lead is down 38% and our reviews have tripled."
Project Snapshot
Ecosystem Stack
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